Sam Edelman Spring/Summer 2020 / by Nicholas Mele

One shoe can change your life
— Cinderella
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I got bring Sam Edelman back to my stomping grounds of Palm Beach for the Spring/Summer campaign and this time they decided to make things interesting for me by adding a second model. It always becomes a little bit harder with each extra person you add to a shoot because you’re not only worried about how they are each interacting with their environment but also with each other. But on the other side, it allows you to move faster because you can shoot one girl individually while the other gets ready. I found on big campaigns like this, it helps to construct a story in you head, much like an actor preparing for a role.

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